Katadyn Group

The Katadyn Group rolls out numerous product innovations

July 15, 2009

Katadyn MyBottle

The new motto of Europe’s largest outdoor trade fair is “Innovation and Technology” and it sets its focus on the outdoor lifestyle trend with a special emphasis on sustainable products. This trend is also being followed by the Katadyn Group, which will roll out numerous product innovations in Friedrichshafen from July 16–19. They include the multifunctional Katadyn MyBottle – the perfect drinking system satisfying all needs.

 

The new Katadyn MyBottle offers unique value inside: In addition to its trendy design and easy handling, its integrated three-stage water filter makes it the perfect choice for active people used to enjoying their autonomy in an outdoor environment. It is available in two variants: as the MyBottle water filter and as the MyBottle drinking bottle.

 

Katadyn “is going black”, giving its tried and trusted Combi and Mini water filters a new design. The color black symbolizes the high functionality of these filters and gives them a modern, stylish touch. The Swiss cross underscores the unique quality of this product and Switzerland as a production site. Quality – Made in Switzerland.

 

Many outdoor enthusiasts and sportspeople are complaining about the lack of variety in the food they eat on their trips and expeditions in the wilderness. In response to this need, Trek’n Eat presents four new vegetarian outdoor menus: an Italian Pasta Primavera, an Indian Chana Masala, and a mouth-watering Pesto Salmon & Pasta. The new menu line is completed by the Organic Chili Puree with Vegetables & Hempseed Crisps. These new Trek’n Eat meals contain neither added preservatives nor flavor potentiators. Trek’n Eat will be appreciated by anyone who attaches importance to easy preparation, an authentic taste, a low carrying weight, and lower fuel consumption when cooking on trips. All the single and double packs of Trek’n Eat now have a shelf life of three years and are supplied in reclosable standing pouches with a filling line.

 

And what could go better with an appetizing outdoor menu than a refreshing beer? Trek’n Eat is launching a world first with its non-alcoholic drink powder with beer flavour.

 

But some aficionados of extreme sports might find a little beer is not enough. We therefore recommend them to try out our Peronin liquid food with added vitamins and minerals, which now also comes with a new Orange flavor.

 

And last but not least, the popular Optimus cooksets have been totally revised and jazzed up with a fresh green Optimus look.

 

For more information, please contact

Katadyn Products Inc.
Mrs. Viola Frey 
Corporate Communications
Birkenweg 4
8304 Wallisellen/Switzerland
Phone   +41 44 839 21 16
Mobile  +41 79 249 53 71
viola.frey@katadyn.ch
www.katadyn.com
www.trekneat.com
www.optimusstoves.com

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